Marten Roorda is a pioneer in educational technology, leading innovations in computer-based testing, e-learning and adaptive learning since 2000. Marten Roorda is the Chief Executive Officer of ACT since October 1st, 2015. ACT, headquartered in Iowa City, Iowa, is the global market leader in college and career readiness assessment and is leading the world in research & development of personalized learning and learning analytics. Before joining ACT, Marten was the CEO of Cito for thirteen years, an international organization in educational measurement, based in the Netherlands.
Marten Roorda has been a member of the Board of Directors of the Association of Test Publishers for ten years, and was their Chair in 2010. In 2016 he received the Professional Contributions and Service to Testing Award of the ATP. Prior to working at Cito, Marten had several positions in the publishing industry, at VNU and Reed Elsevier among others. Marten holds a master’s degree in language and literature at Utrecht University.